PURH20
CONSUMER PACKAGED GOODS • STATEN ISLAND, NY
The Concept
Purh20 offers natural spring water, one home at a time. Their water originates from natural springs and is purified with oxygen.
2011
FOUNDED
S-Corporation
SOLE PROPRIETOR
“FastTrac gives you the confidence you need to start your business without fear or intimidation.”
Plan the Strategy
Strategic elements in the firm’s future include online marketing, networking with retail organizations, and promoting the water on social networks such as LinkedIn, Twitter, and Facebook.
Grow the Revenue
Purh20 natural spring water has customers in New York, New Jersey, Pennsylvania, Texas, and Georgia. Atinuke’s aim is to sell the water across the United States and beyond.
Expand the Market
Plans for future growth include adding vitamin water to the product line.
Insight / Hindsight
“FastTrac NewVenture was hands-on, and informative. Their dedicated lecturers bring the real business world into the classroom. They give you the confidence you need to start your business without fear of intimidation.”
